Many bloggers and site owners desire to start their personal SEO project but do not know where to begin. No matter where you are in the process, answering these four questions can help.
There are some things that this article will consider about you and your SEO goals.
- You already have a domain, a website, and an SSL certificate. If you do not, you can head over to Name Cheap and do that.
- Ideally, you may already have a few articles or a plan to get them. You can hire writers on Fiverr or other platforms if you need articles.
- This SEO guide is for personal websites and does not consider large company pages.
If this is where you are, or even more advanced, then you should answer these questions,
What is the Purpose of Your SEO project?
When creating your personal SEO project, you must establish your purpose. Why do you want to optimize your website? Are you seeking organic traffic?
Is this a plan to generate leads? Or is this SEO project aimed at increasing your authority?
Traffic: Many websites depend on ad sales and monetize their content with high visitor volumes. The most viable source of traffic is search engine optimization.
Lead Generation: Using SEO to build a user database is the most popular purpose for SEO projects. While immediate sales are desirable, capturing leads will enhance the process.
This is ideal for you if you operate a newsletter or just a mailing sequence.
Improving Website Authority: Improving your website domain authority will mainly involve off-page SEO strategies. Although content quality may be involved, the focus is on the overall link profile.
If your DA is low, you can increase its value using SEO.
Who is the Audience of Your Personal SEO Project?
Before crafting content or designing your website, you should ask, “Who are we writing for?” What are their age groups, sex, and location? What is their digital tendency?
Niche is never always easily defined. Some websites target large audiences using general themes. For example, if you like writing about TV shows and movie stars, you could choose pop culture.
However, if you wanted to include the habits, customs, and trends of movie stars, you would be better off choosing lifestyle.
Once you have chosen your audience, decide what they want to hear.
What Topics Will You Write About?
When you decide to write, begin by finding out what your audience is discussing. What are their doubts, daily problems, frustrations, and solutions?
Most of your success will depend on how you address these issues. One memorable example happened while writing for a lifestyle blog. The article answered the question, “Is Jackie Chan a Good Father?
The visits to the piece, its likes, and shares outperformed all the month’s articles.”
If your website is about apps, you may create articles about installation, cheats, reviews, and comparisons. However, always focus on what your audience is asking about.
How Will You Measure Your Personal SEO Project Performance?
Every SEO project requires some evaluation of its performance. Are your SEO efforts generating traffic? Has there been an increase in leads? Is your audience reading your articles?
AI apps can play a vital role in assessing your SEO performance and identifying areas for improvement. Here is a guide on practical SEO tools that you should use.
Conclusion
Using these four strategies can make starting your personal SEO project easier. Find your purpose, define your audience, create content that relates to them, and measure your performance.
About this Article
April Pad creates articles that help our users and visitors find answers to search engine optimization (SEO) issues. This post covers four questions to help users start their personal SEO project. Some of our content demonstrates the implementation of SEO strategies and techniques.
Although we do not reject automation, we only use AI to edit and optimize our content. Users can always trust that our information is verified by experience, practice, and in-depth research.
Warner Williams is an SEO and content writer with over ten years of experience. He holds a BA in English and, in 2024, helped over 175 web admins rank on Google’s first page.
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