It is a good practice to update your website content regularly. This may be every six months, once per year, or the content cycle in your SEO strategy. SEO edits are essential tweaks made to the technical aspects and on-page features of your SEO plan.
Technical SEO edits focus on your website’s compliance with Google user experience standards. It may include site spide, mobile display, website structure, and image-to-content usage. This should be made at least once per month.
On-page SEO edits cover more changes than technical edits. You may add new focus keywords, add or remove content, or adjust content layout. Deciding when and how to make these tweaks should fit your SEO plan.
When to Perform SEO Edits on Your Website
Some factors will help you decide when to make SEO edits to your website. Try tweaking your content each time these events occur.
- whenever you make new content updates,
- if you experience a drop in organic traffic,
- whenever you notice outdated information on your pages,
- decide to target new keywords, or
- when you’re planning a website redesign
Top Situations That Require SEO Edits
Most of the situations listed below require urgent SEO edits to your website. Here is a brief guide on how to react to these triggers.
1). Adding New Content or Updating Existing Ones
When you create new posts, ensure your content complies with standard SEO requirements. Review elements such as meta tags, image usage, and readability. These are essential to better ranking.
Create articles using Google’s people-first content strategy. Note that changing your content can also have negative effects. If users reach your page for a specific piece of content that you changed, it may affect the user experience.
You should perform technical SEO edits if you update articles, change images, or add apps. This will highlight any errors on your website.
Tip: Installing Jetpack Boost will automatically update your technical SEO aspects
2). Search Engine Algorithm Updates
Google periodically releases algorithm updates that can affect your site’s rankings. Your first step is to perform an SEO audit to determine whether your listings were affected.
If your website loses rankings, you must perform technical SEO edits. It is also wise to tweak your content.
3). Website Redesign or Migration
Getting a new look for your website can have a significant impact. Before redesigning your site, consider URL structure, redirects, and content migration.
If you are careful during the recreation process, you may not need to make SEO edits. Once completed, you should check your SEO score.
Conclusion
Regularly performing technical and on-page SEO edits will help your site rank better. Technical SEO is an ongoing process and is essential to the user experience.
On-page SEO may last longer, but regular SEO audits should help.
About this Article
April Pad creates articles that help our users and visitors find answers to search engine optimization (SEO) issues. This post addresses important situations that require performing SEO edits on your website.
We only use AI to edit and optimize our content. Users can always trust that our information is verified by experience, practice, and in-depth research.
Warner Williams is an SEO and content writer with over ten years of experience. He holds a BA in English and, in 2024, helped over 175 web admins rank on Google’s first page.
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